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MRIA NetGain 5.0 Social Media Conference – Are You Attending?


The MRIA (Market Research & Intelligence Association) is once again holding its one-day NetGain 5.0 Social Media Conference in downtown Toronto!

NOTE: Plan to register quickly because this who’s who in research event has SOLD OUT in the last two years with a seating capacity of 150. 


For market research the Internet has brought forth complex multidimensional methodologies. Every day new ways to collect, analyze and report data are becoming available. Over the last decade market researchers have transitioned from simple internet surveys all the way to social media monitoring.
This year’s event targets the industry’s thoughts around social media in market research. How is it monitored, measured and analysed in a meaningful way?

Presenters this year will answer the following questions:

  1. Are standards keeping up to new online practices?
  2. Is a MROC proving to be a corporate necessity?
  3. Is social media more buzz than substance?
  4. How do we mine the infinite morass of buzz?
  5. Is social media really taking engagement to a higher level?
  6. Is neuroscience the new science of market research?
  7. What can be learned from social media case studies?
  8. Is mobility the new untapped frontier for market researchers?
  9. Is the cloud obscuring core fundamental scientific rules?
  10. Can everything reduced to the number 42 and 140 characters
  11. Workshop – Social Media and Market Research
Wednesday, January 26, 2011


St. Andrew’s Club and Conference Centre
Room S1 St. Andrew’s Hall
150 King Street West
27th Floor (At University)
Toronto, Ontario


Confirmed Key Note Speakers:

Monique Morden Tom H.C. Anderson Brian Levine
Will Goodhand Ray Poynter


For further information and to register, please click here.